CHENNAI: Actor and Tamilaga Vettri Kazhagam (TVK) president Vijay will launch his campaign for the forthcoming Assembly elections from Perambur on Wednesday (March 25), signalling the party's intent to anchor its electoral push in north Chennai.
A bungalow has been secured in Kannadasan Nagar, near Kodungaiyur, to serve as Vijay's campaign base, with a pooja scheduled on Wednesday morning ahead of the outreach. He is set to begin canvassing in Perambur the same day and continue for two days, covering multiple localities to interact with residents and seek support.
Party sources said Perambur was chosen after assessing organisational strength and voter outreach over the past month. "We have around 45,000 to 50,000 members in the constituency. Structurally, the party is strong here, with a sizeable cadre base. At the same time, the constituency continues to lag in development, which makes it a focal point for our campaign," said N Anand, TVK general secretary.
With speculation mounting over Vijay's possible candidature from Perambur, the decision to launch the first phase of campaigning from the constituency is seen as politically significant.
Senior leaders, including Anand and Aadhav Arjuna, have been spearheading groundwork in the constituency for the past month, coordinating booth-level mobilisation and public outreach programmes.
Meanwhile, TVK is expected to release its first list of candidates on Wednesday, coinciding with the campaign launch.