CHENNAI: Re-releases seem to be the new Friday norm in Tamil cinema, lately. With Vijay's blockbuster re release, Ghilli raking Rs 20 crore at the box office in the last week, re-releases are a blessing in disguise for theatre owners this summer as people have resorted to the Indian Premier League and election news.
Come May 1, which marks Ajith's birthday, the actor's 2007 blockbuster Billa is all set for a grand re-release.
Mr. Aravind Suresh Kumar & Dr. Gnana Barathi of GB Entertainment are releasing this movie across 150+ Screens through ATM Productions across Tamil Nadu on May 1.
Aravind Suresh Kumar & Gnana Barathi, GB Entertainment express their joy in re-launching the highly successful Tamil film 'Billa'. "This movie holds a significant place in the industry as one of the earliest successful remakes.
The theatrical release of 'Billa' was a grand celebration, appealing to a wide audience beyond just fans. We are thrilled to collaborate with ATM Productions to re-release this film across over 150 screens in Tamil Nadu on May 1st, 2024, coinciding with Ajith's birthday," says Gnana Bharathi.
While it was Mankatha, which was scheduled for a re-release originally, there seems to be a change of plans.
Billa will now release in over 150 to 175 screens across Tamil Nadu, Ajith's 2011 hit film Mankatha will release outside Tamil Nadu and India.
It's a double whammy for Ajith fans. Billa is expected to break Vijay's Ghilli re-release records as Ajith's fans are in plans to watch their matinee idol's remastered version of Billa in repeat mode.
Like Ajith in the film says, "I'm back", so will his fans on May 1.