Sat, May 30, 2020

  • How the pandemic will shape the fashion world
    A total of 61 percent Indians reported less time shopping online in the wake of the current crisis, while 43 percent of Indians have delayed purchasing clothes in the outbreak, says a report.
    How the pandemic will shape the fashion world
    The research report titled A Brave New World , was conducted by Liva, an ingredient fabric brand from the house of Aditya Birla Group, in association with MRM, the digital arm of Mccann World Group, to understand the mindset of consumers and to help its partner brands and other industry stakeholders.The study has a sample size of 440 Indians of which 80 percent are female between the age 18 - 55 years. The findings are around how the world has changed given the pandemic scenario and how the fashion industry as a whole is going to evolve. Divided into three broad categories, it also talks about how the lockdown has changed our lives and how brands have reacted to it, what the consumer sentiments will be post lockdown and how brands will move forward.Given the looming financial crisis, 35 percent consumers stated they would buy clothes at...
  • Lakme Fashion Week to launch 'Virtual Showroom' Lakme Fashion Week to launch 'Virtual Showroom'

    Lakme Fashion Week has announced the launch of a 'Virtual Showroom' with an aim to support designers, artisans and the business of fashion.

  • FDCI to host 'phygital' Fashion Week FDCI to host 'phygital' Fashion Week

    The Fashion Design Council of India (FDCI) took to Instagram to post a teaser that says FDCI goes digital Indias First Ever Digital Fashion Week . The event is set to be a 'phygital one, which is a...

  • Manish Malhotra opens Delhi, Hyderabad stores Manish Malhotra opens Delhi, Hyderabad stores

    The veteran encourages other designers to start their operations gradually following all safety measures as restrictions have been eased in Lockdown 4.0

  • Tips to manage acne during summers Tips to manage acne during summers

    Tips to manage acne during summers, Tips for no acne Experts suggest ways how one can keep acne problem at bay following simple tips.

  • ‘Back to Business’ safety guidelines for salons and barber shops ‘Back to Business’ safety guidelines for salons and barber shops

    According to a survey by Redquanta, salon visits are among the top 3 activities that people missed the most, with 56 percent saying they missed going to salons

  • Luxury brands makes 'Rainbow' symbol of hope Luxury brands makes 'Rainbow' symbol of hope

    Laurent Feniou, Managing Director of Cartier, LVMH group and Jean-Charles de Castelbajac, Global Artistic Director of United Colors of Benetton initiated a 'Rainbow Challenge' as a creative ray of...

  • Sneakerheads anticipate a return to normal soon Sneakerheads anticipate a return to normal soon

    Delhi-based businessan Aditya Bhalla, who is part of India's growing sneakerhead community and is a proud owner of 125+ pairs of sneakers collected over a few years, feels that fashion sales may have...

  • How to safely disinfect your cherised designer shoes? How to safely disinfect your cherised designer shoes?

    Remember to avoid using your luxury shoes to a place which you think can be contaminated, until you can have it professionally cleaned and disinfected.

  • Perfect pout while you're home-sheltering Perfect pout while you're home-sheltering

    Summer calls for a burst of colour and just because your home sheltering, why limit yourself from sporting bright, cheerful colours on your lips.