Chennai Super Kings launches mobile app

Ravindra Jadeja inaugurated the app in the presence of KS Viswanathan, the franchise’s CEO, and other dignitaries. “We have had an excellent track record in the opening decade, winning two IPL trophies, two Champions League titles and multiple Fair Play awards,” Viswanathan said.

“This has been possible because of the commitment from the players and the strong support from fans, not just in Chennai but the world over,” he added. “To give back to the fans, CSK has been exploring ways and means of bringing fans closer to the team, be it via the official merchandise or tickets or being able to follow their ‘Lions’,” the CEO continued. 

“For this we tied up with our official technology partner Tekplay Systems who developed the predictive analytical engine for the IPL auctions which helped us pick a balanced squad. Through the CSK app, we are bringing the fans and the team together on the digital platform.”

“Sports organizations constantly look at ways and means to improve their fan engagement,” said Vijay Karthik, Chief Technology Officer, Tekplay Systems. “Digitization and analytics play a very important role in today’s sports organizations.” 

The app has a wide range of features such as news, views, match analysis, fan zone, competitions and games, CSK TV, purchase of match tickets and official merchandise.