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Bringing skills of artisans into mainstream
Bandhej, brainchild of designer Archana Shah has been at the forefront of sustaining the skills and inherent knowledge of the indigenous artisans through collaborative design interventions. After setting stores in Ahmedabad, Mumbai and Bengaluru, Bandhej opens in Chennai in partnership with Amethyst. Archana shares more details about Bandhej.
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migrator
migrator
Chennai
Tell us about Bandhej
Bandhej works with hand loom or handcrafted textiles including block printed, tie and dye and handwoven textiles. Â The clothes are designed and produced at our workshop in Ahmedabad and intricate embellishments, embroidery, applique is done by traditional craftsmen in and around Ahmedabad.
What are the various products offered under the brand?Â
It offers a range of kurtas, tunics, kurtis, stoles, dupattas, shirts, flowing skirts, blouses and sarees in eco-friendly natural fibres like cotton, silks, tussar, linens and a range of knitwear.
How is Bandhej helping the artisans?Â
Over years we have strived to work with artisans towards building upon their skills and knowledge by suggesting fresh design directions and providing a market for their produce. The large network of artisans developed over the years, allows them to produce what they design.
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