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‘Be Indian, Buy Indian,’ to revive local consumption: Singhania
“I strongly believe in Be Indian and Buy Indian, and I think each one should make a conscious decision to buy products made in our country,” said Gautam Hari Singhania, CMD, Raymond Limited, India’s largest textile and apparel brand.
New Delhi
Singhania said India is a very large economy with 1.3 bn people. “While the world looks at us as a market, I think we should look within for our products which are best in the world,” he added. “I believe, Be Indian Buy Indian will help revive local consumption,” he said. “We need to come up with something more suitable for our country that will empower us to give the much needed boost to our economy.
“For instance, it is imperative for India to continue to host IPL matches on its soil to give fillip to economy and sentiments of people of India as we are coming out of the impact of the pandemic. India can certainly handle such a high-profile sporting event, if UAE can,” Singhania said.
On the impact of COVID-19, he said, “Given the discretionary nature of the textile and apparel industry, the pandemic has affected us. All factories were shut and demand came to a standstill.”
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