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New Gen Opts For Digital Wedding Loan Applications Over Banks: Report
Chennai saw an increase of 17 pc for wedding loan applications in 2019-20 compared to 2018-19, though it is behind Bengaluru at 44 pc
Chennai
For availing or accessing loans, the new gen of salaried and tech-savvy professionals prefers digital lending platforms to the traditional banking channels Quick and easy access even to those with zero credit history Digital lending platforms offer specialised wedding loans based on easy EMIs that are within the reach of salaried Millennials These leisure conscious millennials plan and design their entire wedding ceremony from the word go as per their choice, preference and financial capacity Even their priorities are different from those of their parents.
BORROWERS APPLY FOR LOANS THREE TO FOUR MONTHS IN ADVANCE
To pay for wedding expenses such as jewellery
For wedding arrangements such as venue, catering, and stay arrangements for guests
Loans range between Rs 2 lakh and Rs 30 lakh
Comparing 2019-20 data with the previous year, a 30% growth seen in personal loans for wedding purposesÂ
GEN-Y ACCOUNTS FOR 84% OF TOTAL WEDDING LOAN APPLICATIONS
These millennials are independent from early in their careers and responsible for their financial well-being This generation (22 to 35 years) are not dependent on their parents and fund their own expenses
 LOAN APPLICATIONS SURGE IN
Metros: 46% in wedding loan applications in 2019 against 2018
Top cities like NCR, Mumbai and Bengaluru recorded highest number of applications
Tier 2 cities saw a growth of 18% with cities like Lucknow, Vizag, and Indore witnessing highest riseÂ
42% of all wedding loan applications came from women, reflecting that they are more financially independent, liberating parents from bearing wedding expensesÂ
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