LVB offers smart investment ops

LVB is lining up an array of services as a part of its digital focus. As a part of this, an association with Fisdom will help the customers plan their finances in a better way. This application will advise the customer to plan their finances as per their set goals. It will include services like getting the KYC done, investing money in various platforms, viewing the account summary, withdrawing the invested money and many more. This would be a step ahead to become a one-stop shop for all the banking products, and offering the customers an experience advisory to attain its investment goals. 

With the focus on digital banking theme, LVB is offering various Banking services as a part of its retail banking portfolio and has recently launched a LVB Mobile Banking app. The app is a touch point to the digital savvy customers and allows customers to transact from their mobile phones without visiting the branch, taking 

banking to their fingertips. The bank is also planning to launch a mobile wallet in the coming days.

Parthasarathi Mukherjee, MD & CEO, LVB, said, “the Mission FINFIT has been launched to provide wealth management services exclusively to our customers, to encourage them to invest smarter. With this, we are supporting digital payment channels such as mobile app, mobile wallet, which are gaining momentum. This association will be part of our broader focus on diversifying and offering products and services in the banking and financial space.” 

AJ Vidya Sagar, President Retail Banking, Lakshmi Vilas Bank said, “Going cash less and digital is the way to the future and hence our bank has introduced this online platform to our retail customers. We recently launched our mobile app which has been a huge success and with this collaboration with Fisdom, the bank will enhance its bouquet of banking products and services offered to its customer base. In this partnership, Fisdom will be our product and service delivery partner.” 

Fisdom, a Bangalore-based startup, uses cutting-edge technology to solve inherent issues with financial investments by making investing easy to understand, quick and highly accessible through a mobile and web app. Its CEO and Co-founder SV Subramanya said they are targeting to reach 30 lakh customers through this association.