CHENNAI: Limelight Lab Grown Diamonds has opened its second retail store in Chennai. Firm's director Karam Singh Chawla and regional partner Bhupendra Sethi made the announcement with Chawla noting that Chennai's evolving luxury landscape and environmentally conscious consumer base make it the ideal market for Limelight.

With the new outlet, Limelight breaches the 40+ store mark across India. The brand provides benefits like 80 per cent lifetime buyback, customisation options, 100 per cent exchange, and value-protected insurance.

"Lab-grown diamonds stand as a beacon of conscious luxury. We are confident that Chennai, a city increasingly prioritising conscious consumption, will embrace Limelight's exquisite top-quality designs and trusted value offerings," Sethi said.