Another professional I know is skilled but is short fused, has an acerbic tongue, impatient and generally not very pleasant to interact with, leaving me edgy all the time. The comfort level is zero. A third service provider (and this could be your “ average” bank relationship manager or credit card company official or insurance agent) is quite clearly a pain. No sooner than a proposal has been made the relentless follow up starts. Gentle reminders are understandable, but this drives me up the wall. So much so that the minute I see the name on my phone I am ready to go into hiding. So, to go back to where we started. Revisit your list of favourite successful people. You don’t have to be a clone or carbon copy. You can take a leaf out of their book and create your own recipe for success that will in turnserve as your USP.