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    GOING VIRAL: Creating awareness on palliative care

    The Indian Association of Palliative Care (IPAC) has come up with a new campaign to raise awareness on the importance of palliative care. In the viral video titled Last words — which has so far been viewed more than 80,000 times — the IAPC documents more than 200 interviews with working and retired nurses across India.

    GOING VIRAL: Creating awareness on palliative care
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    Screen shots of the viral video

    Chennai

    In the nearly three-minute video, nurses of all ages share memories of their patients’ final words, such as a secret family recipe for dal tadka or messages of love. One nurse recalls a 60-year-old man who had suffered a heart attack. 

    His son was rushing back from America to be by his side but was unable to arrive in time—the patient’s last words to his nurse were, “Has my son reached?” Another nurse fights back tears recalling a patient who simply said, “Sorry” over and over. 

    The reason the video chose to feature nurses is to highlight the issue that it is typically medical staff, rather than family, who surround patients when they pass away. 

    Palliative care aims to change that—this type of end-of-life care, the video describes, gives patients “every possible comfort during their last days, including letting them spend time with loved ones.” 

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