Chennai
This partnership marks Borussia Dortmund’s first major outreach towards Indian Football Community. The partnership will look to leverage the globally renowned technical expertise of BVB and W1 Sports’ know-how of the Indian football landscape to promote grassroots development across India.
Announcing the partnership, Vikram Rajkumar, Chief Operating Officer, World1 Sports, said, “We are delighted to partner with Borussia Dortmund, one of the widely respected and recognized clubs in world football today. Our vision is to create and drive a “Sports First” philosophy in the country. We want to build and provide a structure for football in India that allows sports persons and communities to concentrate on achieving footballing excellence. Our partnership with Borussia Dortmund, known for its developmental strengths, is a step in the right direction to promote the sport at grassroots level.” Elaborating on BVB’s first major partnership in the country, Suresh Letchmanan, Managing Director, BVB Asia-Pacific said, “We believe India has a strong passion towards football and Dortmund is attracted by the craze for the sport here.
“Wherever there is passion for football, there is space for the Dortmund story. We are pleased to be partnering World1 Sports who is driving the football story and connecting with the communities in India.
“We are looking forward to this sustainable program geared towards reaching, connecting and growing the Indian football community with the BVB way.”
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