Fake Royal Enfield website luring dealers; company files complaint

According to a complaint by the legal team of the company, they received information from an aspiring dealer in Madhya Pradesh who had tried to open a dealership in his hometown, Raisen.
Representative image
Representative image

CHENNAI: The management of Royal Enfield motorbikes (Eicher motors limited) have approached the Tambaram City police seeking action against a network of fraudsters who are using the company’s name and logo and have created a fake website to lure in entrepreneurs to swindle money from them.

The fraudsters run a website in the name of Royal enfield partners and are conning innocent entrepreneurs and also cause loss to the company, apart from gaining illegally through the company’s name.

According to a complaint by the legal team of the company, they received information from an aspiring dealer in Madhya Pradesh who had tried to open a dealership in his hometown, Raisen.

Police sources said that the Madhya Pradesh man had checked the website, royalenfieldpartners.com to look for details about the dealership and after a few hours, he received a mail, confirming his dealership deal and asked him to deposit a sum of Rs 2.65 lakh rupees to a bank in Thiruvottityur.

The Madhya Pradesh man also received a phone call and was told that the money was meant for registration fee.

The company’s corporate office in Sholinganallur who learnt of the incident made their enquiries and found that an unauthorised website in the name of royalenfieldpartners.com is in operation, inviting entrepreneurs for application of dealership business. “The website displays lengthy, fabricated information and pictures to deceive public, ” the FIR stated adding that this act by fraudsters is also causing irreparable damage to the company’s brand.

The company further alleged that similar complaints were lodged before police in 2019 and 2020 too and sought action. Semmenchery Police registered a case under Sections 465 (forgery), 420 (cheating) of IPC among others.

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