'Let’s learn from him': Anand Mahindra lauds auto Annadurai's customer relation

Chennai

"My customers are real Gods," said Annadurai, aChennai auto driver, whose managerial skills are enough to give start-ups a runfor their money, in a video. The clip was originally shared by Better India andwas retweeted by billionaire businessman Anand Mahindra.

Annadurai's three-wheeler is decked with newspapers andmagazines, iPad pro, laptop, tab, Amazon echo and a fridge. At a time when autodrivers in the city were dubbed as rude outright, Annadurai has made news forgoing the extra mile to provide his customers with amenities such as providingthem with WiFi facility as well as their favourite newspaper or magazine toread till they reach their destination.

"If MBA students spent a day with him it would be acompressed course in Customer Experience Management. This man’s not only anauto driver… he’s a Professor of Management. Let’s learn from him…," AnandMahindra had tweeted.

Having become popular through word of mouth, Annadurai hasgrown to have a tech team of his own to develop apps and manage his socialmedia accounts.

The video has garnered more than 28,900 likes and severalcomments from people, who admired Annadurai's hard work and talent, sinceyesterday.