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Mahindra and Mahindra, TVS ASL to integrate Mahindra First Choice Service business via share swap deal

Mahindra First Choice Services (MFCSL), a pan-India chain of multi-brand car and two- wheeler service workshops, part of the $19.4 bn Mahindra Group, has announced a plan to integrate its operations with TVS Automobile Solutions (TVS ASL), India’s leading independent automotive aftermarket player.

Mahindra and Mahindra, TVS ASL to integrate Mahindra First Choice Service business via share swap deal
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Chennai

The move will enable the stakeholders to combine their strengths to organise the highly-fragmented auto aftermarket services space in India with over 40,000 retailers, 100,000 garages and many small distributors.

MFCSL will partner with TVS ASL, which houses ‘myTVS,’ a multi-brand independent automobile aftermarket brand that offers integrated solutions across the value chain. M&M will secure a stake in TVS ASL and in turn, MFCSL will become a subsidiary of TVS ASL. The transaction is subject to regulatory approvals, including that of the Competition Commission of India (CCI). Once the transaction is through, Mahindra Group will own a “single-digit” minority stake in TVS ASL, G Srinivasa Raghavan, MD, TVS ASL said.

While TVS ASL’s topline was Rs 1,000 cr for FY20, the Mahindra service business entity was Rs 100 cr. “myTVS has created a digital platform and ecosystem for over 2,500 garages especially across south. With MFCSL, we will have an opportunity to create a pan India digital footprint.We will continue to invest and expand our network to over 10,000 garages in the next 18-24 months,” he said. The domestic independent automotive aftermarket has been growing at a CAGR of 7-10 pc over the past five years. MFCSL has a pan-India network of 475+ franchise partners and 100+ distributors across 350 towns in 25 states and 2 union territories. TVS ASL, over time, serves 2 mn plus customers aided by 20,000 retailers, 10,000 garages along with fleet management for over 70,000 vehicles.

FINE PRINT

  • Share swap transaction in which M&M to secure a stake in TVS Automobile Solutions 
  • Transaction to drive growth through digital solutions 

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