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Flipkart unveils Indian version of eBay for refurbished goods

Retail giant Walmart-owned leading e-tailer Flipkart on Wednesday unveiled a dedicated portal ‘2Gud’ for refurbished goods, including mobile phones, laptops and tablets, a week after shutting its eBay India operations.

Flipkart unveils Indian version of eBay for refurbished goods
Kalyan Krishnamurthy


“The independent platform ‘2Gud’ aims to bring affordability, accessibility and availability to the refurbished market, while also addressing the problem of trust and convenience,” the company said.

The platform offers refurbished mobile phones, tablets, laptops and other electronic accessories along with a 3-12 month warranty. 

“Through 2Gud, we aim to remove the trust deficit that exists in the refurbished goods market,” Kalyan Krishnamurthy company’s Chief Executive said here. The platform has been launched on mobile browsers initially through the site, and it will soon be accessible through desktop browsers and a mobile application.

The executives, however, declined to give the investment being made in its new arm.

“Every product that is sold on the platform goes through about 47 rounds of checks and is sold in five grades based on their physical condition -- ‘Like New’, ‘Superb’, ‘Very Good’, ‘Good’ and ‘Okay’,” the company’s VP heading 2Gud operations Anil Goteti said.

With the refurbished goods market remaining “highly fragmented and unorganised”, 2Gud will remove the buyer-seller interaction by performing the necessary quality checks itself, Goteti said. The platform also allows customers to return their products, he added. Refurbished goods market in India is pegged at $20 bn in the coming five to six years.

The launch of the independent platform, which was developed over the last 10 months, comes a week after Flipkart shut down the eBay India operations on August 14.

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