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Yamaha’s city unit touches one-million vehicle milestone
India Yamaha Motor Pvt Ltd (IYM), which signed its MoU in 2012 during J Jayalalithaa’s regime, has come a long way. From an output of 200 vehicles per day since it commenced production at its Oragadam facility nearly three years ago, it has crossed the 2,100 per day mark.
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Chennai
This has enabled it to reach an optimum capacity of 6 lakh units per annum. The two-wheeler major rolled out its one-millionth model from its factory here on Friday, setting the stage for the next leap of growth.
“We plan to expand to 9 lakh annual capacity by March 2018, which will mean an investment of Rs 200 cr,” said Riuji Kawashima, Deputy MD, IYM, noting that already Rs 1,300 cr had been pumped into the facility. Also, 15 per cent of the vehicles produced cater to the export market. IYM’s scooters’ portfolio constitutes bulk of its sales at 70 per cent and the company works on demand and market needs, said Mukesh Kumar, VP, IYM. IYM’s plant head S Kumar, explained the rationale of choosing the location for housing its second plant (IYM’s first plant is in Surajpur).
The maximum demand for scooters is from south, which also accounts for 50 per cent of sales.
Out of 177 acres area, IYM has taken up 109 acres, while 68 acres houses nine of its vendor partners such as Johaku, Sakura, Koyama, Kyowa and KYB in the dedicated park. Here an investment of Rs 760 cr has been made so far. IYM, which has 3,400 employees (80 per cent plus local), has plans to increase hiring and its head-count will touch 4,000 when the two-wheeler maker breaches the 9 lakh production capacity and 5,000 when it gets past 12 lakh mark.
Success story
- Yamaha began its operation in Chennai in March 2015
- Initial capacity was 4.5 lakh unit p.a.
- In two years, capacity raised to 6 lakh units p.a.
- By 2019, it aims to reach 9 lakh units p.a.
- IYM’s total production capacity including the factories in Chennai and Surajpur by 2019 will reach 1.6 million units p.a.
- Out of one million products manufactured in Chennai factory, 8.5 lakh units have been manufactured for the domestic market
- Fascino is the most produced product with 3.7 lakh units
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