Sony feels lonely at top of VR pile, wants more competition

Sony Corp’s gaming chief on Friday said the virtual reality (VR) gaming market needs more competition to drive adoption of the technology and spur software development, adding, the sheer size of Sony’s lead over rivals is cause for discomfort.

migrator

Published:22nd Sep, 2017 at 11:40 PM

Tokyo

Sony’s VR headset has built a dominant position in the nascent market since going on sale last year, undercutting competitors on price and drawing on its sales of 60 million PlayStation 4 consoles, to which the headset is tethered.

“I‘m not entirely comfortable being the market leader in VR by such a margin that seems to be happening right now,” Andrew House, chief executive of Sony Interactive Entertainment Inc, said in an interview.

“With such a brand new category you want a variety of platforms all doing well to create that rising tide and create the audience,” he added.

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Sony feels lonely at top of VR pile, wants more competition

Sony Corp’s gaming chief on Friday said the virtual reality (VR) gaming market needs more competition to drive adoption of the technology and spur software development, adding, the sheer size of Sony’s lead over rivals is cause for discomfort.

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