Korean film Parasite made history as the first non-English-language film to win the Best Picture award at the 92nd Academy Awards, and in Chennai, local Korean culture fans were cheering for director Bong Joon-ho as he received the award at the Dolby Theatre.
“Previously, people were not interested in Korean films because there were subtitles and many people don’t prefer that. They would also have certain cultural misconceptions – they’d group Chinese, Japanese and Korean movies as one and sort of mock at them. But now, there’s a spotlight on Korean media, and that’s a good thing,” explained Ranjhi.
According to Varsha Ramesh, a college student and Koreaboo (someone who is immersed in Korean culture), the appeal of Korean films are their character-based stories and engaging plotlines. K-Wave India went from having five members in 2009 to having 1,500 members in Chennai by 2020.
“Not many older people are interested in this, which is understandable. But younger generations are getting into it because of the food, music and the cultural uniqueness. Now, with Parasite’s accolades, even more people are going to be interested in Korean culture,” Varsha said.