In a letter written to the Managing Director and CEO of the company Anant Vardhan Goenka on October 14, Anantkumar objected to the advertisement where Bollywood star Aamir Khan advises people not to burst crackers on the streets. "The company should also address the problem of blocking of roads in the name of Namaz and sound pollution caused from mosques during Azaan," he said.
Hegde said, "As you are keen and sensitive towards problems faced by general public and you also belong to Hindu Community, I am sure you can feel discrimination done to Hindus since centuries. A group of anti-Hindu actors always hurt the Hindu sentiments whereas, they never try to expose the wrongdoings of their community."
He requested the management to take note of the recent advertisement by the company creating unrest among Hindus. "Your company's recent advertisement in which Aamir Khan advises people not to burst firecrackers on the streets is giving a good message. Your concern for public issues needs applause. In this regard I request you to address one more problem faced by people on roads i.e. blocking roads in the name of Namaz on Fridays and other important festive days by Muslims," Hegde said.
"It is a very common scene in many Indian cities where Muslims block busy roads and perform Namaz, and at that time, vehicles, ambulances and firefighters are stuck in traffic causing grave losses. Every day, loud noise is emitted from mikes arranged on top of mosques in our country while giving Azaan. That sound is beyond permissible levels. On Fridays, the prayers in mosques are prolonged. It is a great inconvenience to people who have health issues, who are resting and teaching," he explained.
"I kindly request you to take cognizance of this particular incident where your company's advertisement has created unrest among the Hindus," he maintained.